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Privacy Policy

Your privacy is of the utmost importance to me, and I will never sell, gift, trade, or distribute it to anyone. Understandably, with electronic communication, information is only as secure as the servers it's on. Like the analogy of the chain's strength, that security is only as strong as the weakest link in the chain. I am not a cyber professional, but I hire cyber professionals, and I do so because of just how important it is to me that you feel safe in sharing your information with me.  If you've heard enough, you can click "home," but if you would like to know more, keep on reading. Thank you for your trust.

Listen instead of read:

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We would like to preface this privacy policy notice with this: WE DO NOT SELL YOUR INFORMATION TO ANYONE FOR ANY REASON EVER. Everything that follows is for those of you that would like to know more.


This Privacy Notice ("Notice") describes how Eyeland Paws, LLC in the United States ("Eyeland Paws, LLC," "Eyeland Paws," "we," "us", or “our”) collect, use, share and otherwise process personal information in connection with our websites and other online platforms which link to or display this Policy (the “Platform”). This Notice is not, however, a contract and does not create any legal rights or obligations.


When we use the term “personal information” in this Notice, we mean information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, to you. It does not include aggregated and/or anonymized information that is maintained in a form that is not reasonably capable of being associated with or linked to you.


Eyeland Paws respects your privacy and is committed to protecting your personal information. This privacy notice explains how we collect and process your personal information when you visit our websites It also applies to personal information you may provide through our websites when you sign up to our newsletters or purchase our products.


If you’re under the age of 16, please don’t give us your personal information unless you’ve first asked your parents or legal guardian, and they’ve allowed you to.

Types of Personal Information We Collect

  • Contact Information. For example, we may collect your name, mailing address, telephone number and email address. We may also collect your mobile phone number.

  • Payment Information. For example, we may collect your credit card number and billing address.

  • Shopping History. For example, we may collect personal information about the items you viewed, added to your cart, purchased or returned

  • Information You Post. We may collect personal information you post in a public space on our Platform, such as on our Ratings & Reviews feature.

  • Social Media Information. We may collect personal information you post on our social media pages. We may also collect your social media profile information and personal information posted on your page.

  • Employment Information. If you apply for a job through our Platform, we collect the personal information you include in your application. For example, this may include the name and address of your employer and your employment history.

  • Information You Submit. We may collect personal information when you send us a message through the “Contact Us” page or similar features on our Platform. We may also collect personal information when you enter a promotion. This may include photos, videos and other user-generated content that you submit.

  • Demographic Information. We may collect your birth date, age, gender and zip code. We may also collect personal information relating to your hobbies, interests and shopping behavior.

  • Device Information. We may collect the type of device you use to access our Platform. For example, we may also collect your device identifier, IP address or mobile operating system.

  • Location Information. We may collect precise location information from your device. This may include information about your exact location when you use our Platform or may include information that allows us to approximate your location. We may also collect this information in the background when our mobile applications are not in use. For more information about your options related to the collection of your location information, see the “Choices Regarding Your Information” section below​

  • Log and Analytics Data. If you use our website, we may collect information about the browser you are using. We may look at what site you came from, or what site you visit when you leave us. If you use our app, we may look at how often you use the app and where you downloaded it.


​Important Notice About International Transfers of Your Personal Information

We’re based in the United States of America, however many our website visitors and valued customers are scattered all over the world. As a result, if you use Eyeland Paws websites, it could involve transferring your personal information from your country to a country which might not have the same degree of protection in place.


We collect your personal information in the following ways:


1. Directly From You. For example, when you:

  • Register for an account.

  • Purchase products or services through our Platform.

  • Sign up to receive promotional communications.

  • Request a sample.

  • Join a loyalty, rewards or similar program or club.

  • Participate in one of our promotional sweepstakes, contests, surveys, or focus groups.

  • Use the Ratings & Reviews or related services and features.

  • Submit a request to our Customer Service team.

  • Apply for a job through our Platform.

  • Automatically. For example, when you:

  • Visit and navigate our Platform on any device.

  • Enable location-based features on our Platform.

  • Click on sponsored links or third-party advertisements.


2. We may also collect personal information about you over time and across different websites, apps and devices when you use our Platform, using tracking technologies such as cookies, pixels, Flash objects, APIs and mobile software development kits (SDKs) and we may use third party services to collect this personal information when you use our Platform.


For more information about our use of cookies and other tracking technologies to collect personal information about you automatically, please refer to the section called “Online Advertising and Third-Party Tracking” below.


3. From Third Parties. We may receive personal information about you from other sources. For example, this may include receiving personal information from:


  • Our business partners, including online advertising networks, analytics vendors, and companies that co-sponsor our promotions.

  • Social media sites, including Facebook, Twitter, YouTube, Pinterest, Snapchat and Instagram. The information we receive from these social media sites is dependent upon the social media site’s policies and your settings on that site.

  • Third party sites we have agreements/contracts with that may include, among other things, cross promotions and sales.

  • Family, friends and others who provide your personal information to us because they think you may be interested in our products and services, or they want to share a product or service with you.

  • Companies that provide personal information to supplement what we already know about you, including data aggregators. Certain third parties might link your name or email address to other information they have collected. That might include past purchases made offline or online. It might also include online usage information.


4. By Combining Personal Information. For example, we may:

Combine personal information that we collect offline with personal information we collect through our Platform.

Combine personal information we collect about you from the different devices you use to access our Platform.

Combine personal information we get from third parties with personal information we already have about you.


How We Use Your Personal Information

We may use your personal information in the following ways:


  • To Provide Our Products and Services. This could include fulfilling your requests for products or services. It could also include processing purchases or other transactions.

  • To Improve Our Products and Services. We may use your personal information to make our Platform, products, and services better. We may also use your personal information to customize your experience with us.


  • To Understand Your Interests. For example, we may use your personal information to better understand what products interest you.


  • To Respond to Your Requests or Questions. This may include, among other possibilities, responding to your feedback, inquiries, or notifying you if you win a promotion.


  • To Communicate With You. We may communicate with you about your account or our relationship. We may also contact you about this Notice or our Platform terms and conditions.

  • To Determine Your Eligibility. By way of example, not limitation, we may use your personal information to verify your identity or determine your eligibility for some of our products, services, and promotions. For example, this may include verifying your age, date of birth, and/or state of residence. If you apply for a job through our Platform, we may use the personal information you provide to evaluate your application. 


  • For Marketing Purposes. By way of example, not limitation, we may provide you with information about new products and special offers. We might use your personal information to serve you ads about products and offers. We might tell you about new features or updates. These might be third-party offers or products we think you might find interesting. We may also use your personal information to send you electronic communications, including through email or text message.


  • For Interest-Based Advertising. We and our third-party partners may engage in interest-based advertising using personal information gathered across multiple websites, devices, or other platforms to serve you relevant advertising on our Platform or on other sites, services, and mobile applications or on other devices you may use. For more information about your choices related to these communications, see the “Online Advertising and Third-Party Tracking” section below. For Security Purposes. This could include protecting our company and consumers who use our products and services. It may also include protecting our Platform.

  • To Send Push Notifications. If at the time you are reading this, we have a mobile app available for download and you are using it, we may send you push notifications about new products or special offers.


  • As Otherwise Permitted By Law or As We May Notify You.

How We Share Your Personal Information

We may share your personal information in the following ways:​​

  • Internally within Eyeland Paws.


  • On our Platform. By way of example, not limitation, we may display personal information you post on our Ratings & Reviews feature. We may also display personal information you submit in connection with a promotion. 


  • With Our Service Providers. We may share your personal information with third parties who perform services on our behalf. For example, this may include merchandise vendors and payment processors. It may also include companies that send emails on our behalf or help us run our Platform.


  • With Our Business Partners. For example, this may include a third party that co-sponsors a contest or promotion. We may also share personal information with data aggregators, advertisers, media buying agencies, advertising networks, and advertising service providers.

  • With Third Parties for Marketing Purposes. This may include our affiliate companies or brands or third parties whose products or services we believe you may be interested. These third parties may also share your personal information with others. These third parties may use your personal information for their own marketing purposes or the marketing purposes of others. This may include the delivery of interest-based advertising.

  • For Business Transactions or Reorganizations. We may take part in or be involved with a corporate business transaction, such as a merger, acquisition, joint venture, or financing or sale of all or a portion of our company assets. We may disclose personal information to a third-party during negotiation of, in connection with, or as an asset in such a corporate business transaction. Personal information may also be disclosed in the event of insolvency, bankruptcy, or receivership.

  • To Comply With the Law or To Protect Ourselves or Third Parties. By way of example, not limitation, this could include responding to a court order or subpoena. It could also include sharing personal information if a government agency or investigatory body requests. We might share personal information when we are investigating potential fraud. This could include fraud we think has occurred during a sweepstakes or promotion. We may also share information if you are the winner of a sweepstakes or other contest with anyone who requests a winner’s list.

  • As Otherwise Permitted By Law or As We May Notify You.


Children Under 13

Our Platform is intended for adults. We do not knowingly collect or solicit any information from anyone under the age of 13 through our Platform. In the event that we learn that we have inadvertently collected personal information from a child under age 13, we will delete that information as quickly as possible. If you believe that we might have collected personal information from a child under 13, please contact us at


Choices Regarding Your Personal Information

Marketing Communications. You can opt out of receiving our marketing communications. Note that you will still receive non-marketing or transactional messages from us, including messages about your account and responses to your inquiries. To opt out of receiving our marketing communications, you can do so by following the instructions included within the marketing communication themselves and/or contacting us as at


Mobile Application and Location Based Services. You may control our collection and use of location-based information through our mobile applications by adjusting the settings on your mobile device. If you withdraw permission for mobile applications to access precise location data, we may continue to approximate your location based on information like your IP address. You may completely opt out of all location-based information collection by us if you uninstall all of our mobile apps from your devices.

Online Advertising And Third-Party Tracking

Cookies & Other Tracking Technologies: 

We automatically collect certain types of usage and device information when you visit our Platform, read our emails or otherwise engage with us. We typically collect this information through use cookies (a small text file sent from a website and stored on your device), web beacons, or pixels and similar tracking technologies, and we may utilize third party services to collect this information. By way of example, not limitation, these tracking technologies may collect information about your device and its software, such as your IP address, browser type, device type, date and time stamp, unique device ID., and about the way you engage with our Platform. By way of example, not limitation, the site from which you came and the site to which you are going when you leave our website, the pages you visit, how frequently you access our Platform, whether you open emails or click the links contained in emails, whether you access the Platform from multiple devices, the products you view and click on, and similar actions you take.


We use this information collected through tracking technologies to provide custom, personalized content and information, including targeted content and advertising, recognize you across multiple devices, monitor aggregate usage metrics such as total number of visitors, traffic, usage, and demographic patterns of our visitors, and otherwise enhance our Platform and your user experience.


Your browser may give you the ability to control cookies or other tracking technologies, or to reject browser cookies. To control flash cookies, which we may use on certain websites from time to time, third party websites like this one here will provide you additional information on cookies in general, but more specifically, how to control the use of flash cookies because flash cookies cannot be controlled through your browser settings. If you have specific questions about our use of cookies and other tracking technologies, please contact us directly at


If you block cookies, certain features on our Platform may not work. Depending on your mobile device and operating system, you may not be able to delete or block all cookies, and you may not be able to block non-cookie technologies (such as flash cookies), and these browser settings that block cookies may have no effect on such techniques. In addition, options you select relating to cookies and other tracking technologies are browser and device specific. You must exercise these choices on each browser and device you use. Due to the vast array of variety of devices and software on the market, we do not provide specific information on how to do this. Thank you for your understanding. We suggest checking with your phone's manufacturer, software designers, or mobile providers for more information on your specific device and situation.


Interest-Based Advertising:

At this time, we do not advertise on our Platform. We want to provide you with as interruption free user experience as we can. At this time, we have no intention of changing this in the future. From time to time, we may cross-promote related beauty products we believe you will find interesting or that may be beneficial to you. In the event this occurs, please be advised this is not the same as "interest-based advertising." For those of you that don't know, interest-based advertising is used to deliver online advertising that may be more relevant to your interests. This is typically accomplished by permitting third-party online advertising networks, social media companies, and other third-party services to collect information about your use of a company's website(s) and Platform over time so that they may play or display ads on that Platform, on other websites, apps, or services you may use, and on other devices you may use. Typically, though not always, the information used for interest-based advertising is collected through cookies or similar tracking technologies. They may share a common account identifier (such as an email address or user ID) or hashed data with those third party advertising partners to help identify you across devices or serve you ads on social media sites you may use. That information may be used to make the advertisements you see online more relevant to your interests, as well as to provide advertising-related services such as reporting, attribution, analytics, and market research.​


Google Analytics and Advertising:

We use Google Analytics to better understand how our users interact with our Platform. For information on how Google Analytics collects and processes data, as well as how you can control information sent to Google, review Google's site “How Google uses data when you use our partners' sites or apps” located here. You can learn about Google Analytics’ currently available opt-outs, including the Google Analytics Browser Ad-On here. 

We may also utilize certain forms of display advertising and other advanced features through Google Analytics, such as Remarketing with Google Analytics, Google Display Network Impression Reporting, the DoubleClick Campaign Manager Integration, and Google Analytics Demographics and Interest Reporting. These features enable us to use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the Double-click advertising cookie) or other third-party cookies together to inform, optimize, and display ads based on your past visits to the Service. You may control your advertising preferences or opt-out of certain Google advertising products by visiting the Google Ads Preferences Manager, currently available here, by visiting NAI’s online resources here, and/or install Google Analytics Opt-Out Browser Add-On.


Our Do Not Track Policy:

Some browsers have “do not track” features that allow you to tell a website not to track you. These features are not all uniform and we cannot guarantee that our Platform will respond to those signals. If you block or reject cookies, not all of the tracking described here will stop. Options you select are browser and device specific.


State-Specific Disclosures

We may choose or be required by law to provide different or additional disclosures relating to the processing of personal information about residents of certain states. Please refer below for disclosures that may be applicable to you:

California. If you are a California resident, please visit our California Privacy Notice page for additional California-specific privacy disclosures.

Nevada. Chapter 603A of the Nevada Revised Statutes permits a Nevada resident to opt out of future sales of certain covered information that a website operator has collected or will collect about the resident. As stated above, we do not sell your personal information to anyone for any reason. If you have a specific question not covered herein regarding our compliance with Chapter 603A of the Nevada Revised Statutes, please don't hesitate to contact us at with the subject line “Nevada opt-out”.



This should come as no surprise, but the Internet is not 100% secure. Like all businesses, we cannot guarantee the security of the personal information you provide to us via the Platform. We have, however, taken certain steps designed to reduce the risk that the personal information you provide us will be subject to loss, misuse, unauthorized access, disclosure, alteration, or destruction. We encourage you to use caution when using the Internet. A user ID and a password are needed to access certain areas of the Platform. It is your responsibility to secure that username and password, and as such, we highly recommend you take whatever measures necessary to employ due diligence in doing so. 

Storage of Information

Personal Information we maintain may be stored in or outside of the United States. If you live outside of the United States, you understand and agree that we may transfer your personal information to the United States. This Platform is intended for use in the United States and is subject to the laws of the United States, which may not provide the same level of protections as those in your own country.


Links to Third-Party Services

Our Platform may contain links to other third-party sites, plug-ins, applications, or other online services. If you click on a link to a third-party site or other online service, you will be taken to a site or other online service we do not control and is not governed by this Notice. We are not responsible for the privacy practices used by third-party sites and other online services. We suggest that you read the privacy policies of those sites and other online services carefully.


How To Contact Us

If you have any questions, comments, or concerns with respect to our privacy practices or this Policy, or wish to update your information, please feel free to contact us at

Changes In Policy 

From time to time, we may change our Notice. We will notify you of any material changes to our Notice as required by law. We will also post an updated copy of this Notice on our Platform. Please check our Platform periodically for updates.


Have questions? Send us a message

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